Digital Data Analyst
- Genève, Genève, Suisse
As a Digital Data Analyst at MSF Switzerland, you will be responsible for collecting, analysing, and interpreting data from MSF Switzerland digital communication channels and online fundraising activities. Your insights and recommendations will inform strategic decision-making for digital engagement and fundraising efforts, ensuring that MSF Switzerland effectively engages its target audiences and achieves its strategic communication and fundraising goals.
- Tagging and Tracking: Technical in-house set up of tagging, sourcing and tracking on all digital platforms and activities including engagement and fundraising indicators.
- Data collection and Monitoring: Gather and clean online data from various sources including website analytics, social media platforms, newsletter and emailings, and online fundraising platforms. Propose the set of KPIs for regular monitoring of the digital engagement and fundraising performance based on the Communications and Fundraising strategy and the digital annual plan activities and goals.
- Data Analysis and Interpretation: Analyze data to identify trends, patterns, and insights related to audience behavior, content effectiveness, and campaigns performance.
- Data Visualization and Reporting: Create visually compelling and informative dashboards, presentations, regular reports and ad-hoc analysis to communicate key findings, performance metrics, and actionable insights to relevant stakeholders. Use data visualization tools such as Looker Studio or Power BI to transform complex data into easily understandable visualizations.
- Cross-functional optimisation: Collaborate with colleagues in the digital unit and other communications and fundraising units to align strategies, optimise campaigns and maximise impact based on data-driven insights.
- Market benchmark and trends: Monitor the evolution of the digital engagement and fundraising Swiss market and benchmark with MSF’s results. Stay informed about new tools in digital data analysis and evolutions in the digital industry such as a cookiesless future, data protection technologies or emerging social media platforms trends.
Education
Tertiary degree in Data Science, Statistics, Computer Science, Marketing, or a related field
Skills/ Technical competencies
- Proficiency in digital analytics tools such as Google Analytics, GA4 and Google Tag Manager
- Proficiency in configuring tracking pixels and sourcing to accurately capture and analyze user interactions, conversions, and other relevant metrics
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
- Strong analytical skills with the ability to interpret complex datasets and derive actionable insights
- Excellent communication skills with the ability to present findings to non-technical stakeholders
- Collaborative mindset with the ability to work effectively in cross-functional teams
- Data Management Platform and Server tracking experience is valued
- Commitment to MSF's principles of humanitarian action and medical ethics
Experience
- Proven experience (2+ years) in digital analytics or digital marketing
- Demonstrated experience in applying statistical techniques and methodologies to analyze digital data and derive actionable insights
- Experience with data visualisation tools such as PowerBI and Google Looker Studio
- Experience with web development technologies (HTML, CSS, JS) and CMS is an advantage
- Experience with CRM systems and other digital platforms and tools, such as emailings, donation platforms, website analytics tools and webhook like Zapier
- Previous experience in a non-profit organization a plus
Languages
- Written and spoken fluency in English
- German and/or French an asset
- Open-ended contract, 80% (32h/week)
- Duty station : Geneva or Zürich
- Start date: July 2024
- Gross annual salary (for 100%): from CHF 86'508.- to CHF 99'612.- (salary commensurate with equivalent experience and internal salary grid)
- Paid vacation: 25 days per year, prorate temporis, plus any Swiss public holidays falling within the contract period.
- Pension plan: pension contribution covered 3/4 by MSF, 1/4 by staff member
- Relocation package if moving from a different country to Switzerland.
Candidates submit their application following the requirements: CV 2 p. max. – letter of motivation 1p. max. – in French or English.
Deadline for application is 28 April 2024.
We reserve the right to close the position early if we consider the number and quality of applications received to be sufficient.
The applications will be treated confidentially.
Only short-listed candidates will be contacted.
Only applications submitted on our recruitment platforms will be considered.
Please note that we do not wish to use the services of recruitment or placement agencies.
At MSF, we are committed to an inclusive culture that encourages and supports the diverse voices of our staff members. We strive to create workplaces where teams of people with diverse backgrounds, characteristics, perspectives, ideas and experiences work together for the social mission of MSF to create better outcomes for our patients and the communities we work with.
We welcome applications from individuals of all genders, ages, sexual orientations, ethnicities, background, religions, beliefs, ability status, and all other diversity characteristics.
MSF does not tolerate sexual exploitation and abuse, any kind of discrimination or harassment, including sexual harassment. All selected candidates will, therefore, undergo reference checks.
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