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Performance Media Planning Manager (m/f/d)

Scintilla AG

 
Zuchwil
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Scintilla AG

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Performance Media Planning Manager (m/f/d)

Company Description

Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology – with us, you will have the chance to improve quality of life all across the globe. Welcome to Bosch.

Scintilla AG is responsible for the global development, manufacturing, marketing and coordination of distribution of accessories for power tools for the trades, for industrial applications and for DIY.

Job Description

  • Delivers paid media plan incl. budget, monitor and optimize performance (scope: worldwide)
  • Provides recommendations for budget allocation across countries and touchpoints
  • Develops and implement international digital media campaigns: briefing and managing agencies (media planning and buying)
  • Performance monitoring and evaluation, as well as optimization of the campaign (ROI)
  • Steers agencies and internal stakeholders (regions/countries) to ensure campaigns are set up to meet marketing goals and online best practices
  • Collaborates closely with sales & marketing teams to ensure 360 integration between media and dealer activities
  • Ensures relevant formats are developed within the content creation team
  • Continues improvement of performance tracking mechanics

Qualifications

  • Several years of experience in media/strategic planning, ideally at international/global scale. Agency experience an advantage
  • Deep knowledge and fundamental experience to develop and steer implementation of media plans
  • Excellent knowledge in standard analytic tools (SPPS, Excel), BI software (for visualization)
  • Teamplayer and high result orientation
  • Data based; thinks systematically, translates insights into action
  • Good communication skills to explain complex data to broader audience incl. different knowledge levels
  • Analytic and negotiation skills
  • UX and Agile working methods
  • Fluent English needed; German a strong plus; any other language a plus (for instance French, Chinese or Russian)

Additional Information

HR Division Contact
Julia Spieler
Tel: +41(32)686-3690

Solothurn / Udine / Zuchwil / St. Niklaus VS / Zofingen / Solothurn/Zuchwil / Solthurn/Zuchwil

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