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Commercial Campaign Manager

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28/03/2024 80% - 100% Permanent position
Sonova AG

Who we are

In a life without sound, our work provides meaning. As a leading provider of innovative hearing care solutions, we are not just a company that makes products: we are a team on a mission to help people enjoy the delight of hearing. To enable a life without limitations, we - through our core business brands Phonak, Unitron, Sennheiser, Advanced Bionics and AudioNova - develop, manufacture and distribute solutions that push the limits of technology and redefine the future of our industry.

Commercial Campaign Manager

In this position you deliver global campaigns that result in profitable market share gains for our leading Hearing Instruments brand and support our Group Companies on local campaign planning and execution. You report directly to the Senior Director Commercial Marketing.

Your tasks

Global Campaign Management

  • End-to-end ownership for global commercial campaigns within the scope of leading Hearing Instrument brand's marketing plan - from campaign strategy through to evaluation 
  • Partner with global and local stakeholders across Marketing and Wholesale to define, create and deploy global campaigns, acting as business owner accountable for ultimate shape and success of campaign
  • Act as primary global interface for campaign matters to local commercial teams
  • Monitor and manage, in close collaboration with local teams, campaign performance against pre-defined KPIs and drive local and global countermeasures if needed
  • Control cost according to allocated campaign budget

Local Campaign Support

  • Counsel Group Companies on strategy and planning of local campaigns 
  • Ensure cross-country exchange of best practices

Your profile

  • University degree in Business Administration, Marketing or equivalent
  • 5+ years working in regional or global (commercial) marketing and/or sales function, of which 2+ years campaigning experience 
  • Hands-on experience in managing - from concept through to in-market execution - multi-country, multi-channel B2B and B2B2C marketing programs and campaigns
  • Experience in campaign planning and brief creation, incl. segmentation and targeting, opportunity sizing and business case, as well as journey design and KPI definition
  • Commercial, strategic, and results-oriented mindset, with strong business acumen
  • Experience working with and steering creative and digital experts (in-house and agency)
  • Project management and influencing without formal authority in a complex matrix environment
  • Local sales or marketing experience is a plus
  • Experience in the hearing aid or medical industry is a plus
  • Excellent English language skills; German and other languages is a plus
  • Ability to travel

Address

Sonova AG


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