Brand & Communications Manager

Ready to revolutionize the future of employee insurance? Join us on an exciting journey to build the world's first fully digital employee insurance! Traditionally, the employee insurance industry and its processes have been cumbersome. Administrative headaches for HR managers, payroll managers, employees, doctors and claims managers, were the norm. Recognising the need for change, grape aims to revolutionize the traditional employee insurance model.

Your role:

We are looking for a strategic and creative Brand & Communications Manager to join as the first hire in our marketing team. This role requires a blend of creativity and strategic thinking, as you will be responsible for shaping and communicating our brand’s story, values, and products to the market. You will drive close cross-functional collaboration with our distribution, product, health and people teams. You will lead our communication strategies across various channels and play a key role in enhancing brand awareness.

What you will do:

• You will lead the strategic direction of brand campaigns, to ensure a cohesive and effective brand message.
• Develop and execute innovative brand management and communication strategies.
• You will help develop our brand strategy, and manage our brand identity, proactively identifying what actions need to be taken to steer our brand image. 
• Monitor market trends and oversee marketing research to keep on top of changes in the competitive environment.
• Handle the brand’s digital presence, ensuring consistency in voice and cultivating a strong social media presence.
• Oversee the creation and delivery of press releases, advertisements, marketing materials, and other brand-related projects.
• Prepare and manage marketing & communications related budgets.
• Organize and oversee events such as conferences, seminars, receptions, and exhibitions.

• Proven experience as a Brand Manager, preferably in the insurtech/fintech space.
• Proven experience as Brand Manager of an established Insurance.
• Strong understanding of brand development and multichannel marketing concepts.
• Excellent communication, interpersonal, and presentation skills.
• Proficient in MS Office; familiarity with design software (e.g., Figma, Photoshop, InDesign) and content management systems are a plus.
• Creative mindset with the ability to conceive interesting ideas for new content.
• Fluency in English and German

Nice to have: 

• French

• Remote-friendly setup, you can work from home or the office. However, we love spending time together in our beautiful office in Zürich.
• Our offer includes a compensation package with a competitive salary, various benefits, and stock options.
• We have a flexible working hours policy.
• We cherish working with a top tier team and organize monthly team events and bi-yearly team retreats.
• We sponsor a work visa in case you need one and also cover your relocation costs.
• 25 days of paid vacation per year and 9 public holidays.
• 100% reimbursement for all work related books or audiobooks.
• You have access to 12 free mental health sessions per year, from our mental health partner Aepsy.
• We cover your commute to Zurich, or your SBB half fare card.

Our Process

• You receive a response regarding your application within 2 work days
• Motivational Fit (phone screen) - Babet van Oorschot, Talent Acquisition Partner | 30 min
• Role Fit Interview - Maximilian Thoelen (Business Operations Manager) | 60 min
• Skills Assessment
• Skills Assessment Presentation - Fabian Mächler (Co-Founder & Co-CEO) | 60min
• Cultural Connect @grape HQ - Greg (Co-Founder & Co-CEO) & team | 60 min
• Reference calls
• Offer

GDPR Disclaimer:

By applying for employment, you acknowledge grape insurance AG's processing of your personal data under GDPR and other relevant data protection laws. The information you provide will be used for recruitment, kept confidential, and shared only with those involved in the process. We may retain your data after recruitment unless you request otherwise.

If your application is successful, your data may be used for employment-related purposes, and your submission implies consent to this processing. For inquiries, contact Write an email.

If you disagree with these terms or wish to restrict data processing, we may be unable to consider your application.

D&I Disclaimer:

grape insurance AG is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive workplace. We welcome applicants from all backgrounds and do not discriminate based on race, color, religion, gender, sexual orientation, national origin, genetics, disability, age, or veteran status. We encourage candidates from underrepresented groups to apply.