Product Marketing and Pricing Manager (80-100%)
VAT Vakuumventile AG
To lead our efforts in optimizing product marketing strategies and pricing models our global Semiconductor Solution Group is looking for:
Product Marketing and Pricing Manager (80-100%)
As the Product Marketing and Pricing Manager, you will be a key driver in shaping the success of our products in the market. You will be responsible for developing and executing comprehensive product marketing strategies, fine-tuning pricing models, and leading a cross-functional team to drive revenue growth and market dominance.
YOUR CHALLENGES:
Product Marketing:
Develop and implement holistic product marketing strategies that encompass product positioning, messaging, and go-to-market plans. Drive product awareness, adoption, and customer loyalty.
Conduct in-depth market research to identify trends, customer needs, and competitive insights.
Collaborate closely with sales and product management teams to equip them with the necessary tools and resources for successful product selling.
Pricing Strategy:
Design and execute effective value-based pricing strategies to optimize revenue and profitability.
Continuously analyze competitive pricing landscapes to ensure our products are competitively positioned.
Monitor market dynamics and respond with agile pricing adjustments to maintain our market share.
Implement advanced pricing optimization techniques to capture maximum value from our product offerings.
Work in tandem with sales and finance teams to ensure pricing strategies align with corporate objectives.
Cross-Functional Collaboration:
Collaborate closely with cross-functional teams, including product development, sales, and finance, to align pricing and marketing strategies with overall business goals.
Play a key role in the development of standardized contract templates to streamline the sales process and enhance customer experience.
Educate and train other departments on product messaging and pricing strategies.
YOUR COMPETENCIES
Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
Proven experience in product marketing, pricing strategy, or related roles within the semiconductor sector.
Strong analytical skills with the ability to analyze market data, pricing models, and financial data.
Exceptional leadership and matrix team management abilities.
Excellent communication and presentation skills.
Proficiency in market research tools and marketing automation software is advantageous.
