Member Activation Manager
Member Activation Manager
We are a global engagement and marketing agency that creates human-centric touchpoints that unleash the power of people to deliver innovation and growth. Firm believers in the power of building community since 1987, we are helping brands, associations and not-for-profit organisations solve their key people challenges through our core expertise: Live & virtual events, Strategic & digital communications and Consulting & community solutions. We are an independently owned agency, headquartered in Geneva, Switzerland, with a global presence of 60 offices in 31 countries.
The OPPORTUNITY
The Member Activation Manager plays a pivotal role in driving engagement and enhancing overall member experience. You will execute initiatives aimed at activating, retaining, maximizing the value of our members. You will collaborate closely with various teams within the association to develop innovative programmes and campaigns that resonate with our diverse membership base. This remote role is based permanently in Manila, Philippines.
THE WORK
Membership Activation (50%)
- Develop activation strategies to activate new members and re-engage existing ones, ensuring an elevated level of participation and satisfaction.
- Implement targeted communication strategies to reach out to members through various channels, including email, social media, and events to promote engagement activities and gather feedback.
- Conduct research and identify speakers from HQ sources and be up to date with subject trends in each country
Strategic Support and Execution (40%)
- Use data analytics tools to track member engagement metrics, analyse trends and identify opportunities for improvement in activation and retention strategies.
- Attend related activities, such as conferences and seminars, and provide feedback and information on market and creative trends.
- Work closely with cross functional teams to ensure alignment and integration of member activation efforts with overall organization goals.
- Work with IMA US team and other internal colleagues to meet customer needs.
- Collaborate with IMA global team for marketing and communication, key account development, academic relationships, CMA exam and administrative duties.
Administrative Support (10%)
- Work with internal and/or external stakeholders on event planning, executing and logistics requirements for events.
- Perform special projects and other duties as assigned by the management.
THE CONNECTION
- The Member Activation Manager reports to the Director and works closely with the AMC team internally.
THE MUST HAVE
- Must be comfortable working in a fully remote setting
- Flexible and adaptable to working in different time zones
THE GOOD TO HAVE
- Diploma/Degree majoring in accounting, business management, marketing, mass communication or event management with a minimum of 5 years or above work experience in a similar capacity or regional business development/sales position.
- Proven experience in membership management, customer engagement or related roles, preferably within an association or non-profit organization.
- Self starter who can set priorities and work well independently in a virtual team.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent communication and interpersonal skills, with the ability to build rapport with diverse stakeholders and effectively convey the value of membership.
- Creative thinker with a passion for developing innovative solutions to engage and retain members.
- Qualified candidates must be fluent in English, with strong written, oral communication and presentation skills. Proficient in other Southeast Asia languages, is a plus to liaise with the associates.
- Proficiency in Microsoft Office Suite (Word, Excel, Powerpoint, Outlook) required.
- Ability to work independently, prioritize tasks, and manage multiple projects simultaneously.
- Ability to be very detailed oriented.
ADDITIONAL BENEFITS
- Competitive Annual Leave and Birthday Leave
- Comprehensive internal L&D portal and opportunities for external courses
MCI is where you can bring your true self to work and be proud of what you do. Join us and make a difference!
