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Intern Tik Tok Marketing (m/f/x - 100%) 1

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15/03/2023 100% Internship / Trainee
IWC Schaffhausen

"Since 1868, the Swiss watch manufacturer IWC Schaffhausen has been crafting exquisite Haute Horlogerie, in which the highest precision is combined with exclusive design. As one of the world's leading brands in the luxury watch segment, our long-established company daily upholds the pioneering spirit and the innovative talent that underlie our success."

Intern Tik Tok Marketing (m/f/x - 100%) 1


Passionate and enthusiastic students, curious about seeing & participating in the day-to-day operations and projects of high-end luxury brands in the jewelry, timepiece, fashion, & accessories industries. 


...a TikTok Native - you live, breathe, eat, and sleep TikTok - and have a passion for luxury watches. If this is you, then sign yourself up to work with our Senior Manager Digital Marketing Northeast Asia to grow, nurture and manage our @iwcwatches TikTok channel as...


(M/F/X — 100%)

Start: May 2023

Duration: 6 months


Develop, optimize and execute strategy on TikTok
- Develop a 6 to 12-month strategy for @iwcwatches TikTok channel including (but not limited to) brand voice, content types, content calendar and scheduling
- Optimize strategy in a timely manner to ensure that set KPIs are on-track
- Bi-weekly reporting on TikTok channel growth

Content production for TikTok
- Manage all content production related work for TikTok including liaising with internal/external stakeholders, storyboarding, filming and editing where possible

Growing and nurturing followers on TikTok

- Responsible for the sustainable growth of @iwcwatches TikTok channel
- Grow, nurture and manage the TikTok community for @iwcwatches

Identify, reach out, and collaborate with TikTok creators
- Manage end-to-end collaboration with TikTok creators including identifying, outreach, and content planning 
- Ensure TikTok creators deliver content as planned and in a timely manner


Currently enrolled in, or a fresh graduate of an accredited university/college program at the time of application
- Proven track-record in growing TikTok channels and followership
- Experience in content production for TikTok (e.g. Adobe Premiere, CapCut)
- Excellent written and verbal communication skills
- An innovative thinker with the ability to work in a fast-paced environment
- Energetic and eager to assist on projects and initiatives
- Competent in Microsoft Office Suite (Word, PowerPoint, and Excel)
- Business fluent English skills are required, German or French is a plus


IWC offers a challenging working environment: the company's roots are in Switzerland, but it is a successful international player. We maintain our tradition, yet we are always on the lookout for innovations and ways to improve. Change management, education, further training and personal development are therefore of key importance for our long-term success.

About the company

Schaffhausen / Schaffhouse / Zürich / Schaffhausen SH

5,0 (1 review)


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